Relish Magazine
Relish magazine serves as a guide to healthy and delicious breakfast, lunch, dinner and dessert recipes. It’s objective is to teach audiences that healthy eating can be fun and can taste even better than unhealthy eating, while also showing them that this can be achieved for any meal, any time of the day! By teaching audiences how to cook delicious high quality restaurant foods from the comfort of their own kitchen, our hope is to heighten the amount of healthy eaters in society today.
Style Guide
Initial layout Sketches
Final designs
after working through and narrowing down the composition sketches, I translated the hand-drawn sketches into digital formats. This process involved a careful choice in imagery, typography, and color palettes. by following the corresponding style guide, I was able to develop a cohesive and consistent pattern for the development of the pages. The style ended up being darker than I originally had planned when coming up with the idea of healthy food, but I think it worked to the advantage of the types of food and the idea of restaurant quality food.
Visual hierarchy
To achieve a sense of visual Hierarchy, I focussed on the sizes and characteristics of typefaces for my headings, sub-heads, and body texts. For my headings I used larger and bolder texts, for my sub-headings I used smaller and simpler typefaces, and for my body texts I used a smaller, simpler, and thinner typeface. I also utilized my primary yellow color for many headings and subheadings so that they would stand out from white or black texts.
visual flow
For visual flow, I often arranged my information from either top to bottom or left to right. My headings are also all at the top, followed by subheadings, and then body texts. I also made sure that my text arranged itself around images so that it did not overlap and could be read together with the images.
visual consistency
My designs remained consistent as I rotated between three common layout styles across all of my pages. I also utilized the same colors for the same hierarchy purposes and made sure that my main primary colors were all present, to different extents, within all of my spreads
visual dynamics/contrast.
Contrast played a major role in the development of my design. I focused on mainly using dark backgrounds with white or yellow text to make the information pop, and cutouts of images on the dark backgrounds. On the pages with white backgrounds, I did the opposite and mainly stuck to using black texts or dark images.